Like oil and water, multi-level marketing doesn’t mix well with the holistic practice of aromatherapy. Essential oil therapy is a research-based practice that focuses on supporting emotional and physical wellness through topical and inhaled application of the oils. Less is more in the aromatherapy world, diluted percentages of essential oils are used in topical applications usually 1-5%, though sometimes fractions of percentages are employed.
Multi-Level Marketing (MLM), is a sales-driven concept that is wildly popular in the United States and other countries. Trademarked terms such as “therapeutic grade essential oils” mislead the consumer to think that some global agency is grading essential oils on such a level, when in reality no such agency or quality exists.
What is Aromatherapy?
The practice of aromatherapy is the use of essential oils to support emotional and physical health, it can be used a complementary medicine alongside traditional treatments (i.e. to support relaxation after surgery), or as an alternative (i.e. as a first-aid treatment for a cut or burn). Essential oils are made up of different chemical components that show up in the blood stream after being inhaled or applied to the skin